Many Jamaican businesses discover their email problem the hard way: a guest says the booking confirmation never arrived, a customer can’t reset a password, or invoices sent from the accounting package end up in spam. Very often, the cause is that emails are being sent from a web host or a shared server with a poor reputation. Routing them through a dedicated SMTP relay such as Mailpro SMTP usually fixes it.
What an SMTP relay does
SMTP is the protocol software uses to send email. A relay is the server that receives messages from your application and delivers them to recipients’ mailboxes. With Mailpro, your website, booking engine, point-of-sale system or ERP connects to our SMTP server using a username and password, and Mailpro takes care of delivery, bounces and statistics. For a fuller explanation, see what is SMTP?
Common setups in Jamaica
- WordPress and WooCommerce sites for shops, restaurants and villas.
- Hotel property-management and booking systems that send confirmations and invoices.
- Accounting and ERP software sending statements and receipts to customers.
- Office equipment such as scanners that email documents.
- Custom applications built by local developers for clients at home and abroad.
Deliverability first
A relay only helps if the domain is properly authenticated. Mailpro guides you through SPF, DKIM and DMARC setup, which major providers such as Gmail, Outlook and Yahoo now expect from bulk senders. In Mailpro’s own customer survey, users rate email deliverability 9.6/10.
See what happened to every message
Unlike a basic web-host mail server, Mailpro records delivery results, opens, clicks and bounces for SMTP traffic. When a customer in Mandeville or Miami says an email never arrived, you can check. The SMTP statistics page explains the available reports.
Security and Jamaica’s Data Protection Act
Transactional emails often contain personal information: names, addresses, amounts and account references. Jamaica’s Data Protection Act, 2020 requires appropriate security measures and limits transfers of personal data to countries without adequate protection. Mailpro encrypts connections with TLS 1.3 and processes data in Switzerland, on private infrastructure outside US jurisdiction. Data is never sold or rented. More on this at why Switzerland.
Keep transactional and marketing separate
Receipts and confirmations are transactional; promotions are direct marketing, which under the Act needs consent or an existing customer relationship with an opt-out. Send newsletters through campaigns or automated emails to consenting contacts, and keep your SMTP stream for operational messages. This also protects the reputation of your transactional sending.
Priced by what you send
Mailpro charges by the number of emails sent, not by contacts, and you can start with 500 free credits to test your setup before switching all your traffic.