Your Deliverability Score is calculated once you have enough sending history. Until you have sent a few campaigns, the score will appear as "not enough data yet".
Good news: The authentication and domain checks work immediately. You can set up SPF, DKIM and DMARC properly before you ever hit send — so your first campaign goes out fully authenticated.
Why we wait for sending history
A score based on zero data isn't meaningful. To give you an honest reading of your sending health, the Center waits until it has enough signals from real campaigns: bounce patterns, engagement, complaint rates, and inbox placement across major mailbox providers.
How much history is enough
- The Global Score typically becomes available after a handful of sends with at least 100 recipients each
- The Campaign Score appears for every individual send right after it finishes delivering
- The Domain Score is available immediately for any domain with authentication configured
Set yourself up for a great first score
Before your first send, configure SPF, DKIM and DMARC on your sending domain — that's the single biggest lever for a healthy starting score.
Visit the Intelligent Deliverability Center to see your score and start improving your email deliverability today.