To improve the experience of users, online stores use some strategies like technology enhancements or marketing tactics that...

Whether you admit it or not, you can’t please everyone. There will always exist people who will unsubscribe to your ne...

A common practice for companies when deciding to create their email marketing campaigns is to use email addresses that do no...

One of the good practices in email marketing is to have a newsletter with balance between text and images, but, we must choo...

It is possible that as the owner of a small company, you’d previously thought that email marketing is not effective an...

For some, having loads of contacts in their databases is of the most importance. Yes, this is indeed very valuable, but it i...

Take advantage of the opportunities to know the geographical position of your clients through geolocation in your email mark...

Find out the mistakes you should avoid when creating your next email campaign Submitting a Newsletter may be the most powerf...

A good click-through rate means good chance for conversions. This is why many marketers take this rate into consideration in...