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Category - basic-techniques
Email Analytics: Track these Metrics & KPIs for a Successful Email Marketing Campaign
01 October 2020
There is a great need to measure the activities marketers are doing to enhance your business’s value and success. It s...
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Ecommerce Email Marketing Trends That Will Be Popular in 2021 and Beyond
15 September 2020
To improve the experience of users, online stores use some strategies like technology enhancements or marketing tactics that...
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4 Advanced Ways to Reduce Newsletter Unsubscribe Rates
16 December 2019
Whether you admit it or not, you can’t please everyone. There will always exist people who will unsubscribe to your ne...
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Reasons Why you Should Avoid using "No-Reply" Email Addresses
07 August 2019
A common practice for companies when deciding to create their email marketing campaigns is to use email addresses that do no...
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How to use Images in Email Marketing
17 July 2019
One of the good practices in email marketing is to have a newsletter with balance between text and images, but, we must choo...
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How to create an Email Marketing Campaign for Small Businesses
27 May 2019
It is possible that as the owner of a small company, you’d previously thought that email marketing is not effective an...
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The Advantages of the Double Opt In, all that you Need to Know
15 May 2019
For some, having loads of contacts in their databases is of the most importance. Yes, this is indeed very valuable, but it i...
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Geolocation in Email Marketing, how to use it?
09 May 2019
Take advantage of the opportunities to know the geographical position of your clients through geolocation in your email mark...
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10 Worst and Most Common Email Marketing Mistakes you need to Avoid
24 April 2019
Find out the mistakes you should avoid when creating your next email campaign Submitting a Newsletter may be the most powerf...
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