Know exactly how your automations perform

Learn how many subscribers opened the welcome message that fires right after sign-up, or whether every contact received their happy-birthday email, by analyzing your automatic email statistics. That data is invaluable when it's time to knock on the inbox door again — to reiterate information, target specific offers, or remind people of items left in their carts. What you see in the graphs depends on the automations you've configured.

WHAT YOU SEE

The statistics you'll find

Opens per day & hour
Number and rate of newsletters opened, broken down by time.
Click rates
Rate of newsletter clicks per day and per hour, and who clicked which link.
Response rates
Number and response rate of your opened mail.
Timing insight
Opening dates and opening rate relative to when you sent.

New to reading reports? Learn how to analyze your statistics with our instructional videos, or see the full campaign statistics and reporting.

Automatic and transactional emails tend to perform better than standard broadcasts: they follow a first contact the recipient already started, so a reply is often anticipated — and they carry more personalization. Test as you go: send a first automation, check the results, then schedule the follow-up or segment to those who opened but didn't click. Differentiate yourself, save time, and communicate intelligently — all backed by data.

QUESTIONS

Frequently asked questions

Where do I find automated email statistics?
In the Mailpro statistics panel there is a dedicated section showing the statistics of your automatic campaigns, with the data depending on the automations you configured.
Why are automated emails often more effective?
Automatic or transactional emails follow a first contact the recipient has already initiated, so they are more anticipated and more personalized than a standard broadcast — which usually shows in the metrics.

Optimize your automations with real data

Start free and use Mailpro's advanced statistics to make every automated campaign perform better.