Create an RSS Feed for Your Newsletters

What is an RSS feed and how does it work?

RSS (Really Simple Syndication) is a standardized format that allows users to receive automatic updates from a website or digital platform. In email marketing, an RSS feed enables your subscribers to stay updated with your latest newsletters without manually checking their inbox.

WHY USE IT

Benefits of an RSS feed for newsletters

Automated content distribution
Your latest newsletters are published in your RSS feed automatically, so subscribers receive updates without delay.
Increased subscriber engagement
RSS gives your audience an additional way to stay connected to your content.
Better email deliverability
Because subscribers can also read content in an RSS reader, it reduces the risk of updates being lost in spam folders.
Integration with other platforms
Embed the feed on websites, share it on social media, or connect it to third-party tools for seamless distribution.

HOW IT WORKS

Create your feed in four steps

Log in

Open the RSS feed settings within your Mailpro dashboard.

Select newsletters

Choose which newsletters you want to appear in your feed.

Generate the URL

Mailpro creates a unique RSS feed URL for your selected content.

Share & integrate

Distribute the URL via your website, campaigns or social media.

Where can subscribers access your RSS feed?

RSS readers: apps like Feedly, Inoreader and Outlook let users subscribe and receive updates.
Websites & blogs: embed the feed to display your latest newsletters dynamically.
Email subscriptions: some email clients let users follow RSS feeds and receive updates directly in their inbox.

Do more with your content

Automated emails

Trigger campaigns automatically around your content.

Social links

Syndicate your latest content across social channels.

Newsletter creation

Design the emails that power your feed.

QUESTIONS

Frequently asked questions

What is an RSS feed?

RSS (Really Simple Syndication) is a standardized format that lets users receive automatic updates from a website. For email marketing, it lets subscribers stay updated with your latest newsletters without checking their inbox.

Where can subscribers access my RSS feed?

Through RSS readers like Feedly, Inoreader and Outlook, embedded on your website or blog, or via email clients that follow RSS feeds.

How do I create an RSS feed in Mailpro?

Log in, open the RSS feed settings, select the newsletters to include, generate the unique feed URL, then share and integrate it.