A domain name is the human-readable address of a website or email server — like mailpro.com. Behind the scenes the Domain Name System (DNS) translates that name into the IP address computers actually use to connect.

Why it matters for email: The part after the @ in your sender address is a domain name. Owning your own domain is what makes [email protected] possible — and what lets you authenticate emails with SPF, DKIM and DMARC.

Anatomy of a domain name

PartExample in www.shop.example.com
Top-level domain (TLD).com
Second-level domainexample
Subdomainshop
Hostnamewww

Domains and email addresses

Email addresses are made up of a local part (what comes before the @) plus a domain. The same domain can host a website and many mailboxes. Mailpro can send on your domain once you authenticate it — see domain names for email marketing and the deeper background in what is a domain name.

Authenticating your domain for email

To get good deliverability you publish three DNS records: SPF, DKIM and DMARC. Mailpro provides simple guides for each:

RecordWhat it doesMailpro guide
SPFLists the servers allowed to send for your domainconfigure SPF
DKIMCryptographically signs your messagesconfigure DKIM
DMARCTells receivers what to do with unauthenticated mailDMARC overview

Use your domain for email marketing

Authenticate your domain in Mailpro to send from your own address. Start with SPF and DKIM, then layer DMARC on top for full protection.

Previous question

   

Next question

You might also be interested in:

MSISDN: Definition and Format (CC+NDC+SN)

MSISDN stands for Mobile Station International Subscriber Directory Number. It is the worldwide format your SMS gateway uses to identify...

Read more

Do I need my own domain name to do email marketing?

Strictly speaking, no — you can technically send a Mailpro campaign from a free Gmail or Outlook address. In practice,...

Read more

What Is Graymail and How Is It Different From Spam?

Graymail is the email category that sits between truly wanted messages and outright spam: newsletters, promotions, alerts and notifications that...

Read more

What is the +1 Gmail trick? (and why you shouldn’t rely on it)

The “+1 Gmail trick” (also called the “Gmail plus trick”) uses a small feature in Gmail: you can add a...

Read more

What is DMARC? Policies, alignment and safe sending

DMARC (Domain-based Message Authentication, Reporting and Conformance) is the shield that protects your domain from spoofing and phishing. It combines...

Read more