What is a tracking domain?

Every email you send contains links that Mailpro tracks for you: the links your recipients click, the pixel that measures opens, the unsubscribe link, the “my data” page. Those links carry a domain name. By default it is a technical Mailpro domain, shared by many senders.

With a custom tracking domain, those links carry a subdomain of your own — for example news.yourdomain.com. Your recipients see your name when they hover a link and in the address bar, and mailbox providers see an email that is consistent end to end: the same domain for the sender, the signature and the links.

All in HTTPS: Mailpro obtains the certificate for your subdomain, installs it on its servers and renews it before it expires. Nothing to host, nothing to install, nothing to watch.

WHY

Three good reasons to activate it

DELIVERABILITY

One more asset

Links consistent with your sender address: an extra trust signal for your recipients' mailbox providers. You no longer share the reputation of a pooled domain, you build your own.

BRAND

Your name, right down to the links

Your recipients see news.yourdomain.com on hover, not a technical domain. Opens, clicks, unsubscribe, “my data” page: everything goes through you.

SIMPLICITY

Zero technical effort

A single CNAME record to create at your DNS provider. The HTTPS certificate is obtained, installed and renewed by Mailpro, automatically, at no extra cost.

SETUP

Activate your domain in three steps

Five minutes in your account, Settings → Tracking URL. Mailpro does the rest.

1

Choose your domain

Among your validated senders, choose the domain and the subdomain that will carry your links. Mailpro checks the name live.

news.yourdomain.com
✓ available
2

Your DKIM must be validated

Only domains with a validated DKIM signature are offered. Not done yet? Settings → SPF / DKIM, in a few minutes.

yourdomain.com ✓ DKIM validated
3

Create the CNAME at your DNS provider

A single DNS record, shown by Mailpro ready to copy. Then Mailpro verifies, obtains the certificate and puts your domain live.

news  CNAME  ssl.content.mailpro.com

And then? Nothing changes for your current sendings: the new domain is used only once everything is verified. Your future links will use your domain, and the certificate renews by itself.

WHAT MAILPRO DOES FOR YOU

The certificate, the verification, the go-live

VERIFICATION

The CNAME, checked at public resolvers

Mailpro verifies your DNS record as mailbox providers worldwide see it, and tells you exactly what it sees if something is missing.

CERTIFICATE

Obtained, installed, renewed

The HTTPS certificate for your subdomain is obtained by Mailpro, installed on its servers and renewed before it expires. Nothing to download, nothing to watch.

NO DOWNTIME

Never a broken link

The new domain serves only once everything is verified. If you change domain, the old one stays served until its certificate ends. Pause and resume at any time.

INCLUDED IN SUBSCRIPTIONS

Reserved for accounts with a Mailpro subscription

The tracking domain and its HTTPS certificate are included in your subscription, at no extra cost. Free or pay-as-you-go account? Switch to a subscription to enjoy it. One account, one tracking domain with its certificate; for several domains, several accounts.

The tracking domain completes authentication

SPF, DKIM and DMARC authenticate the sender; the tracking domain aligns the links. Together they give mailbox providers an email that is consistent end to end.

QUESTIONS

Frequently asked questions

What is a tracking domain?
It is the domain name that appears in the tracking links of your emails: clicked links, open pixel, unsubscribe link, “my data” page. By default those links go through a Mailpro domain. With a custom tracking domain they go through a subdomain of your own, for example news.yourdomain.com.
Why is it good for my deliverability?
Mailbox providers compare the sender's domain with the domains of the links. When everything is consistent with your brand, your email sends an extra trust signal. You no longer share the reputation of a pooled domain: you build your own. Complete it with SPF, DKIM and DMARC.
What exactly do I have to do?
Three steps: choose your domain among your validated senders, have a validated DKIM signature for that domain, and create a single CNAME record at your DNS provider (Mailpro shows it ready to copy). Mailpro verifies, obtains the HTTPS certificate and puts the domain live.
Do I have to buy or install an SSL certificate?
No. Mailpro obtains the HTTPS certificate for your subdomain, installs it and renews it automatically, at no extra cost for subscribed accounts. There is nothing to download or configure on a server.
How long does it take to go live?
Five minutes in your account. Then the CNAME can take from a few minutes to a few hours to propagate, depending on your DNS provider. As soon as it is visible, the certificate is obtained and your domain goes live, with no action on your side. You can save now and verify later.
Will the links in my old emails stop working?
No. The new domain is used only once everything is verified, for your future sendings. Links already sent keep working. If you later change domain, the old one stays served until its certificate ends; only deleting a domain yourself, or the end of your subscription, ends its links.
Which subdomain should I choose?
A neutral word: news, hello, mail, info, contact, updates. Avoid “track”, “click”, “stat” or “ad”: these words are on ad-blocker lists, and your images and links would disappear for some recipients. The root domain (yourdomain.com) cannot be used: it already carries your website and your mailbox.
Can I have several tracking domains?
A Mailpro account has one active tracking domain, with its certificate. To use several tracking domains you need several accounts. You can however change domain whenever you want: the new one takes over once verified, the old one retires by itself, with no interruption.
Which accounts are eligible?
The custom tracking domain is included in Mailpro subscriptions, at no extra cost. Free and pay-as-you-go accounts keep using the Mailpro domain; switching to a subscription is all it takes to activate it.

Ready in five minutes

Open your account, Settings → Tracking URL: choose your subdomain, create the CNAME, Mailpro does the rest.