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Email Marketing News
Choosing the right email marketing software is essential for building successful campaigns. Whether you're exploring options or comparing email service providers (ESPs), understanding your needs is the first step. In this ema...
It is clear that email marketing holds heaps of value and potential as a channel for communicating with your customers and users. The precise data provided by email campaigns generated by professional Email Marketing software, ha...
Email is the core of the marketing channel for all sizes and shapes of brands. Email is contributing factor in organizational growth and marketing success. The email marketing campaign statistics let you determine if you can focu...
Access to technology has drastically changed the way vacation destinations are chosen. Most people can spend hours looking for hotel websites, travel agencies and airlines, and the right information for finding the best destinati...
Agile email marketing is quickly becoming the go-to method for email marketing. This approach allows for a high degree of flexibility and responsiveness to change, which is exactly what businesses need in order to stay ahead of t...
Within digital marketing, sending emails can be considered as one of the most important and direct communication channels with customers. It handles very personal information of the users so it must be watched with the utmost ca...
Gain more reach in your campaigns by following good email marketing practices
Despite being one of the digital marketing channels with the least popularity, email marketing is your way of creating that connection and customer l...
Considering the ROI generated through email marketing for various businesses, we can conclude that email marketing is here to stay. This is why we at Mailpro are working hard to meet our clients’ marketing demands.
Digital market...
Keeping track of the activity generated by your email marketing platform is now easier since Mailpro offers you a monthly report of email and SMS campaigns.
On a month by month scale, you will be able to find out the general st...
One of the main trends that stands out for Email Marketing in 2019 is Storytelling.
It is true that it is not a new technique, but, it has been gaining strength at a time when audiences seek greater personalization and emotional ...
Most business email users receive more than 100 email messages and send more than 30 messages on a daily basis. In other words, sending emails and reading them takes a lot of time. It didn't start all of a sudden. It went through...
TheGDPRcame into effect a few months ago. The main objective of this new rule was to give back the users the ability to limit how their data is being used by marketers. The GDPR was so widely discussed that it had scared the digi...
Statistical analysis is a fundamental part of email marketing, as it is for all the strategies that digital marketing allows us to achieve. Thanks to the traceability provided by the measurement tools, you may know the mosgene...
For many Marketing specialists it is almost a norm to say that email marketing campaigns should always be sent between Tuesday and Thursday in the morning hours. But, in some cases, even the least expected day can be successful.
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Gmail's New Requirements for Delivering Your Emails to the Inbox in 2026
Reading time: 3 minutes
Email deliverability heavily depends on the new requirements set by email providers such as Gmail and Yahoo. These provid...
What is the Best Font for Email?
Email has evolved to become a cornerstone of modern communication, intertwining the lives of individuals and communities worldwide. In the fabric of the first half of 2022, an astounding 3.333.2...
As we embrace the vibrant season of Easter, businesses and marketers are given a golden opportunity to forge deeper connections with their audience through thoughtfully crafted newsletters. The essence of Easter, centered around ...
As we navigate through the digital era, the way we communicate has evolved at an unprecedented pace. It wasn't so long ago that our ancestors were marveling at the ability to send letters across continents in mere weeks. Toda...
What is Direct Marketing?
In the vast ocean of marketing strategies, direct marketing emerges as a beacon of personalization and engagement, offering a direct line to your customers without intermediaries. At its core, direct m...
Writing Abandoned Cart Emails: A Complete Guide
Introduction to Abandoned Cart Emails
Hey there, fellow e-commerce enthusiast! Ever filled up your online shopping cart with goodies, only to get distracted and forget to comple...
