Buying, renting, scraping, or selling email addresses is a hard breach of Mailpro’s acceptable use rules. It also breaks the consent requirements of GDPR, CAN-SPAM, CASL, and most national email laws. Both buyers and sellers expose themselves to legal action and platform suspension.
What counts as a third-party list
- Lists bought from data brokers, even when sold as “opt-in”
- Rented lists used for a single send through a third-party platform
- Scraped data from LinkedIn, conferences, websites, or any public source
- Email finders that harvest addresses from web pages
- Lists shared between businesses without each contact’s explicit re-consent
Why “opt-in” from a broker means nothing to inboxes
Mailbox providers (Gmail, Outlook, Yahoo) judge consent at the engagement level. Even if a contact ticked a box years ago, if they have never heard of your brand, they will mark you as spam. Once enough complaints stack up, your domain and IP land on blacklists, and even your good campaigns to legitimate subscribers go straight to spam.
Selling your own list is also off-limits
Even if your list is fully opt-in to you, that consent does not transfer to a third party. Selling, renting, or sharing addresses with another business breaks GDPR’s purpose-limitation rule and most consumer laws. Mailpro forbids it under the Terms.
What to do instead
- Build with double opt-in — verifiable consent trail
- Run lead-magnet campaigns that attract motivated subscribers
- Re-permission inherited lists before mailing them
- Follow the 10 email marketing rules
- Read should I buy an email list for the deeper take
Consequences if you ignore the rule
If we receive a spam complaint about a campaign and you cannot produce proof of consent within 48 hours, the account is preventively closed. Subscription fees, prepaid credits, top-ups, dedicated IP, and additional user seats are forfeited — no refund.
Build, don’t buy
A small list you grew yourself outperforms any bought one. Start with double opt-in on every form and follow the rules to stay out of spam.