Scheduling an SMS campaign in Mailpro lets you prepare the message in advance and have it delivered at the exact moment your audience is most likely to read it. The platform handles time zones, sending throttling and per-country compliance windows automatically — you focus on the message, Mailpro handles the timing.
Step 1 — Create the campaign
Open SMS → New campaign and pick the contact list. Compose your message, insert merge tags, then preview to check both GSM-7 and Unicode character counts.
Step 2 — Choose “Schedule for later”
At the send screen, instead of Send now, select Schedule. Pick a date, an hour and the time zone. Mailpro queues the campaign on its sending servers, no need to keep your browser open.
Step 3 — Best times to send
| Audience | Recommended window | Avoid |
|---|---|---|
| B2C retail | 10:00–12:00 or 17:00–19:00 local | Before 9:00 / after 21:00 |
| Restaurants | 11:30–12:30, 18:00–19:30 | Mid-afternoon |
| B2B services | 09:00–11:00, 14:00–16:00 weekdays | Weekends |
| Reminders | 24h then 2h before the event | Last 30 min |
Step 4 — Comply with national time windows
Many countries forbid commercial SMS outside specific hours: 8:00–20:00 in France, 8:00–21:00 in Germany, 8:00–22:00 in Italy and Spain, no Sundays in several states. Mailpro warns you when your scheduled time is outside the legal window for the destination country.
Step 5 — Edit, pause or cancel
Until 5 minutes before the scheduled time you can pause, edit or cancel the campaign from SMS → Scheduled campaigns. After that the queue is locked.
Recurring campaigns
For weekly newsletters or monthly promotions, use the Recurring option. Mailpro automatically duplicates the campaign on the cadence you set. For event-triggered messages (birthday, anniversary), see automatic birthday SMS.
Send at the perfect moment
Mailpro’s SMS scheduling handles time zones, legal windows and recurring sends out of the box. Visit SMS marketing or read our SMS scheduling FAQ.