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Question : Why manage the bounces?

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The management and the cleaning of the bounced addresses are very important for professional emailing. It has several beneficial effects for your campaigns: It enables you to maintain a “reliable” database of valid addresses. It avoids loading the reception servers uselessly and decreases the chances that your message will be marked as “SPAM”. The bigger the number of bounces, the bigger the risk. Avoid consuming credits in vain.

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