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In the fast-paced world of digital marketing, crafting visually appealing and engaging emails is essential for capturing your audience's attention. While HTML and CSS might seem like old hat for web design, when it comes to e...

In the ever-evolving landscape of digital marketing, one tool has stood the test of time, continually proving its effectiveness in fostering connections, driving engagement, and nurturing customer relationships — email mark...

Email marketing can be a great way to reach out to potential and current customers. But how do you know if your email marketing campaigns are actually effective? In this blog post, we'll show you how to measure the ROI of you...

Learn which are the 6 statistics of your email marketing campaign that you should watch Statistical analysis is a fundamental part of email marketing, as it is for all the strategies that digital marketing allows us to achieve. T...

Write a hotel-focused email marketing campaign. It can be a series of emails with travel tips, information on special offers and packages, or even a simple "welcome" message for guests who have booked a room. Whichever you choose...

If you want to start building your contact list for email campaigns or increase the one you have, you are probably asking yourself where you should start, and how to get these email addresses. In this article we will tell you how...

Use Email Heatmaps to Improve your Email Campaigns Welcome to Mailpro's guide on leveraging email heatmaps to supercharge your email marketing campaigns. In today's fast-paced digital landscape, understanding how your a...

Design a newsletter is not an easy task, for this reason, aprofessional email marketing tool offers you a catalog of Email Newsletter Templates that allow you to save time in creating your email marketing campaigns, by providing ...

Do you know what is one of the major challenges in email marketing campaigns nowadays? Perhaps, it is not the emails opened or deliverability rate, but recipients to take action and click on email campaigns once they open and rea...

When classes are back in session, the days of rest and vacation have come to an end, and students return to their work routines and classrooms. It is a moment where there are new challenges, new changes and of course, in which co...

Email and SMS campaigns can complement each other very well. While email is a great way to reach a large number of people with your message, SMS campaigns can be more effective when targeting a smaller, more specific audience. By...

There are many different types of email marketing campaigns that you can try. In this article, we'll explore the most common types of email marketing campaigns and explain what they are and how they can help your business. Email ...

The tests of A and B are sent to different segments of users to study their behavior regarding the content. That is, you can check which versions generate higher opening rates, click-through rates or more interaction with the CTA...

Know how to use GIFS in your campaigns and easily import them into your messages You find them in all social networks, in daily conversation they have replaced the casual hello and good morning. They are usually fun and youthf...

Summer is a vibrant season filled with opportunities to connect with your audience. As people enjoy vacations, outdoor activities, and summer sales, it's crucial for businesses to keep their communication channels open and en...

Keeping track of the activity generated by your email marketing platform is now easier since Mailpro offers you a monthly report of email and SMS campaigns. On a month by month scale, you will be able to find out the general st...