Know your audience, serve them better

To increase customer satisfaction you need as much information about your audience as possible. With Mailpro you create custom fields for your contacts and store whatever matters — a name, a date of birth, a phone number. A contact management platform like this streamlines your whole process, helping you understand customers and boost productivity.

You get up to 50 fields per contact — perfect for the data you already hold, or for syncing from another application into Mailpro.

FIELD TYPES

A field type for every kind of data

TXT
For names and last names.
Numeric
For a client ID, phone number and similar.
Date
For a date of birth or a first-purchase date.
Decimal
For numbers with decimals, such as annual income.

Store the data in your contact list, then insert the field in your newsletter — name a field NAME, add $NAME$, and Mailpro replaces it with each contact's value. Use the same fields for transactional messages and to build segments.

QUESTIONS

Frequently asked questions

How many custom fields can I create?
Up to 50 personalized fields per contact, in text, numeric, date and decimal types, to store whatever information matters for your business.
How do I use a field in a newsletter?
Name a field — for example NAME — then add $NAME$ in your newsletter. Mailpro replaces it with the stored value for each contact. It's a great way to personalize your newsletters.

Capture the data that drives relevance

Start free and add up to 50 custom fields to every contact — then personalize and segment with ease.